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Social Media FOR Schools: Strategy, Platforms, Shareable Content

by Silvia Rosenthal Tolisano, cross posted to Langwitches Blog

A previous post was focused on developing shareable content FOR schools via social media, I have taken a step back to look at the bigger picture and the different components schools need to consider and gain fluency in order to best harvest the power of social media for them.

  • awareness of the difference between social media IN schools and FOR schools
  • social media strategy for schools
  • social media platforms and tools: characteristics, capabilities, type of content suited for particular platform, image/video sizes
  • characteristics of shareable content

Download Social Media FOR Schools infographic for free (pdf)

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While social media in schools deals primarily with policies around how to use (or not use) social media in the classroom with students, social media for schools is about storytelling and getting their stakeholders (teachers, students, administrators, parents, community) to spread these stories.

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